Graphic Design Art

By admin | 2006/03/19 23:33 Posted in Graphic Design Art | Comments (0)

Graphic Design Art

Graphic Design / Freelance Art Direction rates? How will you come with your calculations?

I've been a print designer professional for 10 + years. Retouching, Packaging, and so on. especially for large companies. rarely become independent, and when I've underestimated myself. What load and how they are thinking about how long something might take. For example, I want to charge $ 75 (design) $ 45 (of production). However, I am fast and do not want to charge less than I deserve. How come you're out there with your estimates?

The Graphic Artists Guild publishes a yearbook, showing fairly standard and typical rates for various kinds of jobs. For some, the standard flat rate applies. For others, an hourly rate shown (and the approximate time it should have). Http: / / www.gag.org lower than domestic prices is obviously not the way forward. If you have the "chops" then you should get paid their worth. If you can not find customers who are willing to pay what they are worth, then the problem is in their marketing skills. Pellets low can result only in a "race to the bottom" with all rookies, hobbiests and design students trying to "make a name for himself themselves. In the end, is the quality that makes an artist a permanent fixture in the local market, not low prices. The other half of the equation is to work under contract, and no "in case". The spec is working on a project and not get paid unless the client likes the work. The contract requires the customer to pay the time to do the work they promise. That's why my sign of approval of contracts specifying-off measures and a limited number of revisions (usually one) at each step. Whenever the customer "change your mind" The contract is the first revised to reflect the extra time invested in a project. Virtually all my projects are billed by hour, with my honest appraisal of entering into each contract. I tend to double the estimated time it should take, so the end result is that my projects are well below the estimate and the customer is satisfied. And almost never get caught, ending the project at a loss, or late. Note that even professionals make mistakes and the customer should not pay by these errors. I remember a project where I designed a company logo. The client loved what he had done and immediately wanted it on a card designed , letterheads and printed on tee shirts. I told him the files and sent to a commercial printer for placement on the cards and letterhead. The shirts are a different matter. I usually give my clients the name and number a couple of local printing services shirt, but in this case, the client wanted the corridor shirt print job. I drew up the contract accounted for about one hour travel time each way to the printer and the cost of half a tank of gas. I got the impression the logo in an Illustrator file to disk. The shirts came back with a horrible misprint. A circle, represtented the axis of the wheel a truck was offset, almost to the edge of the wheel "." I tried to blame the printer but when I had a look at the file on my computer, which was burned the disc, I saw the posting. At some point, the files after I had sent to another printer, I did a quick "pre-flight" check on file before the work of the shirt. I must have "shook" something and moved the damn circle. I had to "eat" the cost of these misprinted shirts. I've done enough "benefit" in the logo creation and use of printing paper for which I have not lost any money, but, by the work two weeks, I made a cent.